Sales and Marketing Course in Dubai

Sales and Marketing Course in Dubai is all about identifying your business target market and creating strategies for reaching those customers.

Overview of Sales & Marketing Course in Dubai:

Sales and Marketing course is about the strategies the business will use to sell products and services and increase revenue. The sales plan therefore often forms part of the larger marketing strategy.

Sales & Marketing Course is for:

Sales and Marketing course is a business-focused subject, so you’ll be exposed to much more than just creativity. You’ll learn how to set budgets, find new customers, enter international markets, and decide on prices or profits.

Sales And Marketing Course Syllabus:

Sales and Marketing Course Modules:
(i) Sales and Sales Management.
Development And Role of Selling in a Market Background
    – The nature and role of selling
    – Types of selling
    – Image of selling
    – The nature and role of sales management
    – The marketing concept
    – Implementing the marketing concept
    – The relationship between sales and marketing

Sales Strategies
    – Sales and marketing planning
    – The planning process

Consumer Behavior And Organizational buyer behavior.
    – Differences between consumer and organizational buying
    – Consumer buyer behavior
    – Factors affecting the consumer decision-making process
    – Organizational buyer behavior

Sales Technique
    – Sales responsibilities
    – Preparation

Personal Selling Skills
    – The opening
    – Need and problem identification
    – The presentation and demonstration
    – Dealing with objections
    – Negotiation
    – Closing the sale
    – Follow-up

(ii) Marketing And Marketing Management.

Consumer behavior
    – Complex buying behavior.
    – Dissonance-reducing buying behavior.
    – Habitual buying behavior.
    – Variety seeking behavior.

Managerial Communications.
    – Business Communication skills.
    – B2B,C2C,B2C etc
    – Consumer perception and strategies

Forecasting, modeling and marketing strategies.
    – Forecasting Techniques
    – Demand And Supply
    – Forecast Model
    – Marketing analysis and strategies.

New product strategy, branding, and marketing.
    – Name.logo,branding.
    – Brand Positioning
    – Content marketing strategy

International and multi-national marketing.    
    – Difference between international and multinational marketing.
    – International marketing management.
    – Global Market Tactics

Advertising management
    – Process of advertising and selling products and services
    – Basics of Digital Marketing

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    I have done Arabic language training at Spoton Training Institute. The Trainer Mr. Ahmed Moosa is an awesome personality with good patience. He delivered the best as expected.

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    Thank you Spoton!

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    The training was clear and detailed and best instructor.  I like graphic designer course, Their training contains many of Practice Sessions.  I did thank you spot on institute

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    I had great learning experience in Spoton Training Institute. Like; professionals trainers, very supportive staff. I done my 2D & 3D AUTOCAD with this Institute. Thank You Spot on.

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    Frequently Asked Questions?

    • To communicate effectively
    • To face for the interviews 
    • To find a better job opportunity
    • To speak with different nationalities
    • We engage the students in more practical sessions with our certified trainers.
    • Online and offline
    • We have Cambridge certified trainers with corporate level experienced.
    • You will get more practical knowledge than theory.
    • You will be trained by experts.
    • You will get both institutional certificate and the KHDA certificate.
    • Spoton provides you the facility to schedule the classes according to your availability.
    • You will get the study materials to study further.
    • This course is about how we use the English theoretical knowledge into practice.
    • The Course is designed approximately one and half months.
    • The duration can be adjustable according to your needs.
    • If you need to complete the course as soon as possible we can provide you for fast track.
    • It will depend on the student’s and the trainer’s availability.
    • You can select any three days including both weekdays and weekends.
    • Timing will be flexible ( 2 hours per day)
    • It is open from 9.30am-9.00pm

    We offer two certificate:

    • Institutional certificate
    • KHDA certificate (Knowledge & Human Development Authority of Dubai)

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